Become a Strategic Leader in Marketing
Marketing is an essential, cross-functional area in today's competitive business environment. Obtaining an MBA with a concentration in marketing can provide a variety of career options from marketing director to account executive to analyst of consumer behavior.
University of Redlands’ online MBA with a concentration in marketing focuses on the fundamentals of domestic and global marketing strategy. The curriculum approaches the subject of marketing from both a theoretical and practical perspective that will empower students to make strategic business decisions.
You will focus on:
- Learning how to operate and understand marketing scenarios in a global marketplace
- Using strategic analysis to gain insights into different markets
- How to create a strategic marketing plan
Students will have the opportunity to apply the 21st century business skills gained through the online MBA program to their current business environment.
Online MBA in Marketing Curriculum
Below is a sample list of courses you will take while enrolled in the online MBA program. For the full list, admissions requirements, and more, please fill out the form and download a comprehensive program brochure.